Dr Max Goodwin, New Amsterdam on CNBC

New Amsterdam is the latest TV medical drama watched by viewers worldwide.

The series follows Dr Max Goodwin as he becomes the medical director of New Amsterdam Hospital, one of the United States’ oldest public hospitals. His responsibility is to make changes that would improve the hospital’s financial situation while providing high-quality medical services for patients.

Max’s decisions are great examples of good leadership.

6 leadership lessons from the popular TV medical drama New Amsterdam

1. Serve your people

If you were to sum up Max Goodwin in four words they would be

This is the question that Max asks every doctor in his team. He doesn’t tell people what to…


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According to Markets and Markets, Artificial Intelligence (AI) in healthcare is expected to grow from $2.1 billion in 2018 to $36.1 billion by 2025, at a CAGR of 50.2% during the forecast period.

That’s the highest growth percentage among the growing industries we have previously analyzed on this blog:


In this article:

  1. What is biometrics? What is biometric authentication?
  2. Biometrics industry segmented by applications and end-use
  3. A new technology: typing biometrics
  4. Global biometrics industry statistics & facts 2020
  5. Key factors driving and restraining the growth of the biometrics industry
  6. Biometrics industry could lose $2B this year from pandemic
  7. Growth opportunities for biometric vendors

According to the latest reports, the global biometrics market accounted for $17.28 billion in 2018 and is expected to reach $76.64 billion by 2027, growing at a CAGR of 18% during the forecast period.

If you are taking into consideration investing in the biometrics industry, this article provides you with the necessary information to help you make an informed decision.

What is biometrics? What is biometric authentication?

Biometrics covers a variety of technologies in which unique identifiable attributes of people…


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According to the latest research, the video streaming industry is expected to grow to $150 billion by 2026 at CAGR of 18%.

In this article:

  • Video streaming industry stats and facts
  • Key factors driving the video streaming industry growth
  • Key restraining factors for the growth of video streaming industry
  • Opportunities

Video streaming industry stats and facts


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Copywriting is the art of influencing your audience. Follow these 10 essential copywriting rules to achieve your goals.

Copywriting rule #1 — Write your copy in the second person — YOU

In copywriting, it’s not about the brand or the company; it’s about the audience.

Write as if you are in the same room with him or her and you are having a conversation.


Are you looking to know more about Generation X, Y, Z and Alpha?

Read on to discover 108 insights on Generation X, Y, Z and Alpha on several criteria like family values, career, consuming habits, communication, aspirations, fears and challenges, social interactions and psychological profile.

GENERATION X or Gen Xers (1965 to 1980)


Photo by formatoriginal

1. SEO recommendation #1 — Statistics

Numbers tell stories. We look for numbers because they help us light a pathway or show us where we should focus our scaling efforts.

Steven Macdonald is an SEO expert with proven stellar track records. He is also a three-time nominee for “Best SEO Campaign”, twice for “Best SEO Team” and once for “Best Content Marketing Campaign” at the Global/ US/ EU Search Awards.

Steven shares great SEO recommendations on his LinkedIn account which I strongly encourage you to follow.

In one of his latest posts, Steven talks about a strategy that works in every industry and is a “goldmine…


Did you know 92% of Japanese women own a Louis Vuitton bag?

Louis Vuitton is leading the global luxury goods industry.

This is the brand’s story.

Louis Vuitton — the most valuable luxury brand in the world

With a brand value of over $51 million in 2020, Louis Vuitton is the most valuable luxury brand in the world.

The company operates in 50 countries, has a retail network of 5003 stores worldwide and earned 44,7 billion euros in revenue for 2020.

One of its latest flagship stores was inaugurated in February last year, in Japan. The Louis Vuitton Maison Osaka Midosuji is a stunningly designed store which hosts Café V, the first-ever Louis Vuitton café, as well as its first restaurant, Sugalabo V, offering cuisine with Franco-Japanese influences.


A scene from Hamilton, the musical

is the latest hit in musicals which has rapidly grown to a pop culture status. Read on to learn 4 lessons in leadership from .

Hamilton, the cultural phenomenon surpassed $1 billion in global sales

made its Broadway debut six years ago and it has already become one of the most popular musicals of all time.

In 2016, the show won 11 Tony Awards, the Grammy for best musical theatre album and the Pulitzer Prize for Drama.

The music is a wonderful combination of rap, hip-hop and R&B raising the bar for every actor in the show and setting records. Because…


The Porter Diamond Model, also known as the Porter Diamond Theory of National Advantage is a business framework that describes a nation’s competitive advantage in the international market.

The model also highlights four factors that companies looking to expand their business internationally can take advantage of to achieve competitiveness in the market.

BRAND MINDS

Phenomenal thinkers inspiring the world — brandminds.live

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